Allsopp & Allsopp unveil the new Sky Blues home shirt ahead of the 2016/17 season...
Allsopp & Allsopp secured a new two-year deal to sponsor Coventry City’s shirts earlier this year and have now revealed the new design, with the kit available to purchase in store and online from today.
Allsopp & Allsopp were the home kit sponsor for the past two seasons, but have now signed a new two-year deal for the upcoming 2016/17 and 2017/18 seasons.
The new deal is a multi-year six-figure sum agreement and represents the most significant shirt sponsorship deal for the Sky Blues in a number of years. The deal now includes the Coventry City away shirt for first-team games as well as the Under-21 home and away shirts with the logo appearing on all retail shirts.
The success of the team last season yielded a 34% rise in attendances on matchday and the club have already witnessed Season Ticket sales double based on sales figures from this time last year.
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Managing Director Carl said: “I think the new kit looks fantastic, I'm really pleased we have kept the Sky Blue and white stripes, for me its the most iconic shirt design as it resembles a shirt in our most successful period, winning the FA Cup in 1987, but with a modern twist. I think full kit at The Ricoh Arena under the lights will look really striking, I can't wait to see it!
Carl also commented on the upcoming season: “It's written in the stars isn't it? It will be 30 years at end of the forthcoming season since we won the FA Cup, how fantastic would it be winning promotion 30 years on.
“For me, winning is a habit, as fans we started to believe we can win every week! I am predicting we will have something to celebrate at the end of the season. PUSB.”