Coventry City’s 23/24 home kit will be available to buy in stores from Saturday morning!
Supporters will be able to purchase the kit from 9:30am in the new Superstore at the Coventry Building Society Arena and also the Store at West Orchards Shopping Centre.
Working closely with hummel, this season’s hugely popular home kit takes inspiration from the Club’s famous crest – incorporating different elements of the badge on the front of the shirt.
The elephant, displayed on the crest and also the City’s coat of arms adorns the shirt.
This is alongside the mythical Phoenix bird, a symbol of Coventry’s rise from the ashes of fire and rebuilding after World War II. The Eagle is also shown and is a symbol from Coventry’s distant past - being the emblem of Lady Godiva's husband, Leofric, Earl of Mercia.
Inside the neck, August’s 140th anniversary of the Club’s formation is marked while the traditional civic crest of the City is shown – which the Club’s players wore on their shirts at the start of the last century.
Coventry City’s principal partner and front of shirt sponsor, King of Shaves is proudly displayed on the front of the shirt too. Sponsors Coventry Building Society, XL Motor’s and G&R Scaffolding also feature on the kits, while the new Sky Blues shorts and socks for the 23/24 campaign are also available too.
Coventry City’s kits use Hummel’s ECO8 technology, meaning each shirt is manufactured from high-performing polyester produced from up to eight recycled plastic bottles. This helps both the Sky Blues and Hummel to reduce our carbon footprint and raise sustainability awareness amongst our fans.
Please note that Junior shirts size YXL are currently not available, while there is currently limited availability of goalkeeper kit.
The Superstore and West Orchards Store will both close early at 3pm today ahead of Saturday’s home kit on sale day.