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Club News

NEWS: In-store Home kit availability to be delayed to fulfil pre-orders

31 August 2023

Club News

NEWS: In-store Home kit availability to be delayed to fulfil pre-orders

31 August 2023

Coventry City’s home kit will not be available initially in the new Superstore.

The Superstore, in the South-West corner at the Coventry Building Society Arena, will open at 11am on Friday morning.

Following the delay in a significant warehouse delivery last week, there has been a delay in our fulfilment partner receiving stock to send out pre-orders to our supporters. Deliveries have been received and we are working to catch up following this delay.

During today, following liaison with our fulfilment partner, it became apparent that while the majority of orders have been dispatched, a notable number of pre-orders would not be fulfilled prior to opening despite our best efforts.

Therefore, we will delay the in-store availability of the new home shirt until pre-orders have been fulfilled with everyone working tirelessly to do this.

As stated previously, fulfilment of the pre-orders made by supporters is a priority for us.

Doug King, Owner and Executive Chairman, said:

“We apologise to fans for the delay in dispatching the orders, caused by reasons outside of the Club’s control.

“We were late entering this process, with the timeline of the sponsor confirmation plus the elongated 22/23 season, and this has been compounded by these issues which we will ensure will not happen again.

“Our staff have been working tirelessly with our warehouse and delivery partners to fulfil orders. The majority of orders have been dispatched, with more going out.

“It is important to us to ensure that fans who pre-ordered get their shirts before fans are able to walk in and purchase, so we will delay in-store availability and communicate again when fans are able to buy in our Superstore and the West Orchards store.”

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