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'They were proud to wear Sky Blue'

10 May 2013

A young side represented Coventry City at the regional Kickz football tournament...

Young people from Coventry achieved a lifetime ambition last weekend by representing Coventry City at the regional Kickz football tournament, hosted by Doncaster Rovers last weekend.

The ‘Kickz’ project is a national initiative part funded by the Premier League, and provides football and other activities for young people aged 12-18 three evenings each week. The Kickz project is delivered by 45 Premier League and Football League clubs across England and Wales, with the Sky Blues in the Community project based at the Goals Soccer Centre on Bell Green Road.

Local partners and fundraisers for the Coventry Kickz project include West Midlands Police, Heart of England Community Foundation, Coventry Community Safety Partnership and the Positive Youth Foundation.

The Sky Blues entered both an Under 16 and Under 18 team to represent Coventry City against other club Kickz projects including Wolves, West Bromwich Albion, Stoke City, Doncaster Rovers, Birmingham City and Aston Villa. Both teams fared well, with the under 16s picking up third place in their age category, and the under 18’s finishing runners up to Wolves – whilst also picking up the tournament award for Fair Play.

Ali Myton – Social Inclusion Coordinator for Sky Blues in the Community said “It was a great day for all those involved and our young people were proud to wear the Sky Blues kit and represent Coventry City.

“Active Communities Network (the tournament organisers) also delivered workshops on discrimination, so there was an important educational and awareness element to the day as well – but our young people thrived and we are very proud of what they have achieved both today and in the 10 months that our Kickz project has been running.”

For more information on the Kickz project, please contact Craig White on 024 7678 6349 or email

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